Both Burger
Social Media Design / Content Curation / AI-Assisted Content
Juicy burgers, buns & street vibes.
Both Burger is a burger spot in Athens built around a playful, energetic personality and a strong visual identity. The social media content focused on translating that character into a consistent and recognizable digital presence.
Using a mix of original photography, motion content, graphic design, and campaign concepts, the feed was developed to feel bold, humorous, and instantly recognizable.
Pre-Opening Campaigns
To build anticipation before opening, a series of social-first campaigns were created using stock imagery, AI-generated visuals, mockups, and graphic design. Inspired by street culture, stickers, posters, and graffiti, the content hinted at upcoming locations and helped establish the brand's presence before any real-world content existed.
